Brazilian-born. Italian-descent.
U.S.-based.
U.S.-based.
I'm a brand–oriented professional and I have been working mostly among branding consultancies since 2005—from São Paulo to New York.
I have contributed to a diversified range of brand projects that come across: creating new brands from scratch; repositioning established brands; solving complex brand architectural issues for an industrial conglomerate or for a merger of two large banks.
Furthermore, I have an MBA degree in Sports Marketing (ESPM São Paulo) and I had a brief––but valuable––experience within the financial industry, which reinforced my perspective on data, analysis, market and infographics.
Throughout my career, I have not played a unique role, but I have been a result of different experiences as a graphic designer, a brand strategist and a marketing analyst.
When not doing any of these, I will likely be chasing around my two kids or I will be holding a camera to portrait my personal view on everyday’s trivialities.
I have contributed to a diversified range of brand projects that come across: creating new brands from scratch; repositioning established brands; solving complex brand architectural issues for an industrial conglomerate or for a merger of two large banks.
Furthermore, I have an MBA degree in Sports Marketing (ESPM São Paulo) and I had a brief––but valuable––experience within the financial industry, which reinforced my perspective on data, analysis, market and infographics.
Throughout my career, I have not played a unique role, but I have been a result of different experiences as a graphic designer, a brand strategist and a marketing analyst.
When not doing any of these, I will likely be chasing around my two kids or I will be holding a camera to portrait my personal view on everyday’s trivialities.
![](https://cdn.myportfolio.com/e0bff1096a4eee06ece66ea08dcbf822/e240f54d-5521-4689-aeb1-dd44881cfebe_rw_1200.jpg?h=08818ea4841e01ddf28661ef24f767da)
![](https://cdn.myportfolio.com/e0bff1096a4eee06ece66ea08dcbf822/392b07c6-f1b2-4e2f-b892-37f3bde0ebd0_rw_1200.jpg?h=a0e7945c16ad201d5ad21bf745a0cbc6)
![](https://cdn.myportfolio.com/e0bff1096a4eee06ece66ea08dcbf822/17f3ad9e-e289-4b7f-8d18-2da772e63958_rw_1200.jpg?h=5db7159f7a5b36593b111b869bed62e7)
![](https://cdn.myportfolio.com/e0bff1096a4eee06ece66ea08dcbf822/1a705415-0cd4-44ec-820b-b87bc6041512_rw_600.jpg?h=eb4b6abfb500093c21ea9eef8677340c)
For detailed information about my professional background, please visit my LinkedIn profile.